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Tarn

Project Overview

Tarn is a website for a cash-flow forecasting product for small and mid-size businesses. It shows the forecast on the first screen, lets owners test a decision first, prices every plan per business and makes the 14-day trial easy to start.
Industry
SaaS
Pages
8
Platform
Astro
Home heroEvery number your cash depends onTest a decision firstSet up in an afternoonWorks with your toolsPricing per businessQuestions owners askThe weekly forecastCustomers

The Brief

Cash software usually reads like accounting. The brief: explain what the product does on the first screen, show the forecast itself instead of describing it, keep pricing plain and make starting a trial feel safe.

The Approach

We built it light and calm: near-white paper, ink and one moss green, Urbanist for headlines and Geist for text, with real product screens framed by dark basalt and moss photography. Motion stays quiet and every section answers one question an owner asks. Built with Astro, GSAP and Lenis.

The Outcome

A site that shows the product before it explains it: a working-looking dashboard on the first screen, a scenario planner, an eighteen-month forecast, plain per-business pricing and a 14-day trial with no card, one click from every page.

About the Project

Tarn is a complete website for a cash-flow forecasting product for small and mid-size businesses. It is built around one question: how long will your cash last?

The home page opens on that line over a working dashboard framed by moss-covered stone, then shows what the forecast reads from, lets an owner test a hire or a lost client before it happens, walks through setting up in an afternoon and lists the pricing by business, not by person.

Behind it sit a product page with the weekly cash flow, scenarios and a bills calendar, customer stories, plans from $39 a month, a journal, the story of the team, a security page and a booking page for a 20-minute walkthrough.

The type is Urbanist for headlines and Geist for text. The palette is ink, paper and moss green, and the imagery is basalt and moss photography. Built with Astro, GSAP and Lenis.

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