Loudwell
Project Overview
- Industry
- Agency
- Pages
- 6
- Platform
- Astro










The Brief
Make an agency site that sells the idea loud and the craft quiet: a lit portrait up front, cases that lead with a number, and prices and people shown before the first call.
The Approach
One backlit portrait and a giant headline open a near-black, grid-ruled site, with every case written as brief, idea, execution and result and a figure leading each one.
The Outcome
A complete six-page agency site with a case study template, a journal and a brief form, ready to start a conversation from the first screen.
About the Project
Loudwell is a complete website for an independent marketing agency in London. It is built around one line: loud ideas, quiet craft.
The home page opens on a backlit portrait under that line, then shows three results, six cases, short films made for the feed, one featured launch, four ways in, brief to launch in twelve weeks, a client voice, the brands it made louder, the 38 people on the floor and the latest notes.
Behind it sit a work page with every case in full, a case study template that leads with the result, a services page with a price for each service and a choice of project or retainer, a studio page with the team and a day on the floor, a journal with posts, and a brief form with a map to the studio.
The type is Inter Tight for headlines and text, with Geist Mono for the labels. The palette is near black, off-white and ember, ruled on a hairline grid with plus marks, and the imagery is lit portrait and product photography. Built with Astro, GSAP and Lenis.
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